About Gail Biddulph
Gail Biddulph is the first UK leadership strategist to integrate nervous system science into board-level performance and profit.
Over two decades, she has helped leaders, owners, and entrepreneurs across sectors add more than £500 million in revenue, while also setting up, scaling, and successfully exiting four of her own companies.
As The Barefoot Strategist, Gail is on a mission to help leaders dismantle hidden stress, create sustainable high performance, and grow with clarity, profit, and purpose.
“We resolved in one conversation what three years of strategy couldn’t.”
Gail's Background
Gail was years ahead of the curve. Long before mindfulness and breathwork became fashionable, she was integrating them into leadership and business, not as wellness add-ons, but as practical strategies for performance and profit.
Her journey led her to study business psychology, human engineering, and performance science, alongside advanced training in breath, yoga, and mindfulness. She became the first to bring conscious breath and mindfulness into law firms, accountancy, and insurance embedding them directly into operations and client service.
Over two decades, she has delivered measurable results: saving one insurance business £80 million, adding more than £500 million in client revenue, and building teams and systems that optimise both people and technology.
Her approach is the first of its kind: evidence-based, commercially proven, and human to the core. Whether mentoring one-to-one, advising boards, or leading masterclasses, Gail combines human insight with practical strategy to dismantle stress, sharpen clarity, and deliver sustainable growth.
Often called The Barefoot Strategist, she is known for leading and transforming without fuss and where every word lands with impact. Clients describe feeling understood from the first consultation, and leave with clarity, focus, and a plan to achieve sustainable high performance.
Gail's story is shaped by extremes...
In 1995, against all odds, she became the first woman to ride solo around the British mainland by motorbike with no satnav, no mobile, no wrong turns. Just instinct, clarity, and focus.
Weeks before setting off, she could barely stand, let alone ride, due to a serious lower back problem. Ignoring medical advice, she trusted her insight, recognised the emotional root of her physiological pain, and resolved it. Her sacroiliac joints released and the journey began.
Since The Ride, alongside her commercial career, Gail has studied with indigenous masters, explored yogic sciences and neuroscience, built emotional recalibration systems, mastered accelerated growth strategies, and mentored leaders navigating the sharpest edges of business and life.
That fusion of resilience, clarity, and human insight is what now defines The Barefoot Strategist as a way of leading that dismantles stress at the root and delivers sustainable clarity, profit, and purpose.
From courtroom to cliffside, executive boardroom to barefoot yoga mat, she has lived both the science and the stillness required to lead and live better.
Gail's Legacy & Lineage
Gail’s family motto, Sublimiora Petamus (which means “Let us seek higher things”) is more than a phrase. It has shaped her values, guided her decisions, and become the foundation of the ecosystem she now teaches leaders.
This lineage runs through everything she does: building cleaner systems, helping leaders regulate under pressure, creating cultures of deeper joy, and making decisions that deliver growth without costing your soul.
It is the ethos of The Barefoot Strategist. Striving not just for higher profit, but for higher purpose, clarity, and sustainable power.
If you’re ready to lead from the inside out, with precision, peace, and profit, Gail would be honoured to walk with you.
What Clients Say
"Gail has profound insight and wisdom that is beyond textbook knowledge. She possesses a gift for understanding people, businesses and their inner workings. She is gifted with lived business experience, intuition and insight that is unique. From our first conversation, we found solutions no-one else could see resolving years of stagnation and stress."
My Books
How Your Brain Is Blocking Your Business… And What You Can Do About It
A refreshingly human guide to growth, grounded in neuroscience, clarity, and the real reasons businesses get stuck.
One Woman Two Wheels 3989 Miles
Against all the odds of mental exhaustion and emotional turmoil, in 1995, I embarked on my solo, unsupported motorcycle ride around the coast of Great Britain, becoming the first woman to do so.
The true story of the first woman to ride solo around Britain and the inner journey that made it possible.
